Segmentation by travel related risks : an integrated approach
Brent W. Ritchie, P. Monica Chien, Mona Sharifpour
| Year of publication: |
January-April 2017
|
|---|---|
| Authors: | Ritchie, Brent W. ; Chien, P. Monica ; Sharifpour, Mona |
| Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 34.2017, 1/3, p. 274-289
|
| Subject: | Risk perceptions | risk reduction strategies | segmentation | two step clustering | Australia | Australien | Risiko | Risk | Risikopräferenz | Risk attitude |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10548408.2016.1156616 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011669975