Seismic shifts in the sharing economy : shaking up marketing channels and supply chains
Year of publication: |
January-June 2017
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Authors: | Ferrell, Odies C. ; Ferrell, Linda ; Huggins, Kyle |
Published in: |
Journal of marketing channels : ... distribution systems, strategy, and management. - Binghamton, NY : Haworth Press, ISSN 1046-669X, ZDB-ID 1121777-7. - Vol. 24.2017, 1/2, p. 3-12
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Subject: | access economy | disruptive technology | gig economy | marketing channels | sharing economy | Vertriebsweg | Distribution channel | Share Economy | Sharing economy | Lieferkette | Supply chain | Disruptive Innovation | Disruptive innovation |
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