Selecting products through text reviews : an MCDM method incorporating personalized heuristic judgments in the prospect theory
Year of publication: |
2022
|
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Authors: | Zhao, Meng ; Shen, Xinyuan ; Liao, Huchang ; Cai, Mingyao |
Published in: |
Fuzzy optimization and decision making : a journal of modeling and computation under uncertainty. - Dordrecht [u.a.] : Springer Science + Business Media B.V., ISSN 1573-2908, ZDB-ID 2065595-2. - Vol. 21.2022, 1, p. 21-44
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Subject: | Product selection | Online reviews | Multi-criteria decision making | Prospect theory | Probabilistic linguistic term set | Negativity bias | Heuristic judgments | Prospect Theory | Multikriterielle Entscheidungsanalyse | Multi-criteria analysis | Heuristik | Heuristics | Entscheidung unter Unsicherheit | Decision under uncertainty | Entscheidung | Decision | Entscheidungstheorie | Decision theory | Entscheidung unter Risiko | Decision under risk |
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