Selection of appropriate electronic banking channel alternative : critical analysis using analytical hierarchy process
Year of publication: |
2015
|
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Authors: | Mishra, Vaibhav ; Vrijendra Singh |
Published in: |
The international journal of bank marketing : IJBM. - Bingley : Emerald Publishing Limited, ISSN 0265-2323, ZDB-ID 395277-0. - Vol. 33.2015, 3, p. 223-242
|
Subject: | Analytical hierarchy process | Services | Internet banking | Adoption | Electronic banking channel | AHP-Verfahren | AHP approach | Electronic Banking | Electronic banking | Multikriterielle Entscheidungsanalyse | Multi-criteria analysis |
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