Self-identity and internal environmental locus of control : comparing their influences on green purchase intentions in high-context versus low-context cultures
Year of publication: |
2020
|
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Authors: | Patel, Jayesh D. ; Trivedi, Rohit H. ; Yagnik, Arpan |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 53.2020, p. 1-10
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Subject: | Collectivistic culture | Green purchase intention | Individualistic culture | Internal environmental locus of control | Self-identity | Theory of planned behaviour | Konsumentenverhalten | Consumer behaviour | Verbrauchereinstellung | Consumer attitudes | Umweltbewusstsein | Environmental consciousness | Öko-Produkt | Sustainable product |
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