Self or simulacra of online reviews : an empirical perspective
Year of publication: |
December 2016
|
---|---|
Authors: | Singh, Vivek Kumar ; Nishant, Rohit ; Kitchen, Philip J. |
Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 33.2016, 12, p. 1112-1118
|
Subject: | Kundenzufriedenheit | Customer satisfaction | Soziale Gruppe | Social group | Web 2.0-Technologien | Web 2.0 technologies | Dienstleistungsqualität | Service quality | Gastronomie | Restaurant industry |
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