Selling premium seating in today's sport marketplace
Heather J. Lawrence, Ron T. Contorno, and Brandon Steffek
| Year of publication: |
2013
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|---|---|
| Authors: | Lawrence, Heather J. ; Contorno, Ron T. ; Steffek, Brandon |
| Published in: |
Sport marketing quarterly : preferred journal of the Sport Marketing Association. - Morgantown, W Va. : Fitness Information Technology Inc., ISSN 1061-6934, ZDB-ID 1180282-0. - Vol. 22.2013, 1, p. 9-19
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| Subject: | Profisport | Professional sports | Sportmarketing | Sports marketing | Sportveranstaltung | Sport event | Data Mining | Data mining | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009740050