Selling the object of strategy : how frontline workers realize strategy through their daily work
Year of publication: |
2015
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Authors: | Balogun, Julia ; Best, Katie ; Lê, Jane |
Published in: |
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies. - Los Angeles : Sage Publications, ISSN 0170-8406, ZDB-ID 136437-6. - Vol. 36.2015, 10, p. 1285-1313
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Subject: | frontline workers | interactional competence | materiality | realizing strategy | Verkauf | Selling | Kompetenz | Competence |
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