Sellouts, beliefs, and bandwagon behavior
Year of publication: |
Jan 2019
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Authors: | Vikander, Nick |
Published in: |
The B.E. journal of theoretical economics. - Berlin : De Gruyter, ISSN 1935-1704, ZDB-ID 2268339-2. - Vol. 19.2019, 1, p. 1-21
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Subject: | sellouts | conformity | bounded rationality | Begrenzte Rationalität | Bounded rationality | Theorie | Theory | Konsumentenverhalten | Consumer behaviour | Nachfrageinterdependenz | Interdependent preferences | Verkaufsförderung | Sales promotion |
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