Seminar on is Marketing Keeping up with the Consumer?: Lessons from : Vienna (Austria), 6th - 8th November 1989
ESOMAR
| Alternative title: | Is marketing keeping up with the consumer? |
|---|---|
| Year of publication: |
[1989]
|
| Institutions: | Seminar on Is Marketing Keeping Up with the Consumer? <1989, Wien> (contributor) ; European Society for Opinion and Marketing Research (contributor) |
| Publisher: |
Amsterdam |
| Subject: | Marktforschung | Market research | Marketingmanagement | Marketing management | 06.11.1989 |
| Extent: | V, 316 S. : Ill., graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Konferenzschrift ; Conference proceedings ; Sammelwerk ; Collection of articles of several authors |
| Language: | German ; English ; French |
| Notes: | Enth. 15 Beitr. Beitr. teilw. dt., teilw. engl., teilw. franz. |
| ISBN: | 92-831-0152-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000794821