Service co-production and value co-creation : the case for a service-oriented architecture (SOA)/ Andrea Ordanini; Paolo Pasini
Year of publication: |
2008
|
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Authors: | Ordanini, Andrea ; Pasini, Paolo |
Published in: |
European management journal. - Amsterdam : Elsevier, ISSN 0263-2373, ZDB-ID 859497-1. - Vol. 26.2008, 5, p. 289-297
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Subject: | Dienstleistungsmanagement | Service management | Dienstleistungsmarketing | Services marketing | Kundenintegration | Customer integration | Lieferantenmanagement | Supplier relationship management | Unternehmensarchitektur | Enterprise architecture |
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