Service development process and performance : facts and measures
Year of publication: |
1997
|
---|---|
Authors: | Jallat, Frédéric |
Published in: |
Advances in services marketing. - Wiesbaden : Dt. Univ.-Verl. [u.a.], ISBN 3-8244-6508-6. - 1997, p. 97-109
|
Subject: | Dienstleistungssektor | Service industry | Innovationsmanagement | Innovation management | Dienstleistungsmarketing | Services marketing | Rentabilität | Profitability | Frankreich | France |
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