Service quality of sports centers and customer loyalty
Year of publication: |
2017
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Authors: | Lee, Sheng Yen |
Published in: |
Asia Pacific journal of marketing and logistics. - Bingley : Emerald Group Publishing Limited, ISSN 1355-5855, ZDB-ID 1174740-7. - Vol. 29.2017, 4, p. 870-879
|
Subject: | Consumer loyalty | Service quality | Sports marketing | Dienstleistungsqualität | Beziehungsmarketing | Relationship marketing | Sportmarketing | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Qualitätsmanagement | Quality management | Profisport | Professional sports |
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Theodorakis, Nicholas D., (2009)
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