Service recovery via Twitter : an exploration of responses to consumer complaints
Year of publication: |
2023
|
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Authors: | Istanbulluoglu, Doga ; Oz, Seda |
Published in: |
Accounting perspectives : a journal of The Canadian Academic Accounting Association. - Oxford : Wiley-Blackwell, ISSN 1911-3838, ZDB-ID 2511783-X. - Vol. 22.2023, 4, p. 435-460
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Subject: | managerial performance systems | service recovery | social media | Twitter | Beschwerdemanagement | Complaint management | Social Web | Social web | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Kundenservice | Customer service |
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