Extent: | XVII, 291 S., S. XIX-XXXI graph. Darst. |
---|---|
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Textbook |
Language: | German |
Notes: | Literaturverz. S. XIX - XXVI |
ISBN: | 978-3-486-71399-2 ; 3-486-71399-X ; 978-3-486-71617-7 |
Classification: | Unternehmensführung ; Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014010094