Services marketing
Christopher H. Lovelock
| Year of publication: |
1991 ; 2. ed.
|
|---|---|
| Other Persons: | Lovelock, Christopher H. (contributor) |
| Publisher: |
Englewood Cliffs, NJ : Prentice-Hall |
| Subject: | Dienstleistung | Marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVI, 526 S. : Ill., graph. Darst., Kt. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-13-807066-0 |
| Source: |
Persistent link: https://www.econbiz.de/10004137218