Servitization and operations management : a service-dominant logic approach
Laura A. Smith; Roger S. Maull; Irene C. L. Ng
| Year of publication: |
2011
|
|---|---|
| Authors: | Smith, Laura A. ; Maull, Roger S. ; Ng, Irene |
| Publisher: |
Exeter : Univ., Business School |
| Subject: | Service-Dominant Logic | Service-dominant logic | Prozessmanagement | Business process management | Leistungsbündel | Bundling strategy | Produktionswirtschaft | Production management |
| Extent: | Online-Ressource (PDF-Datei: 26 S., 453,05 KB) |
|---|---|
| Series: | Discussion Papers in Management. - Exeter : Business School, ZDB-ID 2647580-7. - Vol. 11/01 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| Notes: | Systemvoraussetzungen: Acrobat Reader |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009356971