Shades of sustainability : who are the buyers and non-buyers of sustainable packaging?
Year of publication: |
2022
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Authors: | McCarthy, Breda ; Wang, Pengji |
Published in: |
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion. - London : Routledge, Taylor & Francis Group, ISSN 1540-4102, ZDB-ID 2112964-2. - Vol. 28.2022, 4, p. 153-178
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Subject: | edible packaging | lifestyle segmentation | purchase barriers | sustainable packaging | Australien | Australia | Verpackung | Packaging | Nachhaltige Entwicklung | Sustainable development | Lebensstil | Lifestyle | Konsumentenverhalten | Consumer behaviour | Nachhaltigkeit | Sustainability |
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