Shared Value : die Brücke von Corporate Social Responsibility zu Corporate Strategy
Year of publication: |
2012
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Authors: | Porter, Michael E. ; Kramer, Mark R. |
Published in: |
Corporate Social Responsibility : verantwortungsvolle Unternehmensführung in Theorie und Praxis. - Berlin : Springer Gabler, ISBN 3-642-25398-9. - 2012, p. 137-153
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Subject: | Betriebliche Wertschöpfung | Value creation | Wettbewerbsstrategie | Competitive strategy | Corporate Social Responsibility | Corporate social responsibility | Kapitalismus | Capitalism | Wirtschaftswachstum | Economic growth | Sozialer Wandel | Social change |
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