Shop until you drop? An exploratory analysis of mall experiences
Year of publication: |
2013
|
---|---|
Authors: | Gilboa, Shaked ; Vilnai‐Yavetz, Iris |
Published in: |
European Journal of Marketing. - Emerald Group Publishing Limited, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 47.2013, 1/2, p. 239-259
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Mall experience | Mall atmospherics | Hedonic | Utilitarian | Social role | Consumer psychology | Consumption |
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