Shopping behavior of department store customers : a study of store policies and customer demand, with particular reference to delivery service and telephone ordering
Stuart U. Rich. With the assistance of Bernard Portis jr.. Harvard University. Graduate School of Business Administration. Division of Research
Year of publication: |
1963
|
---|---|
Authors: | Rich, Stuart U. |
Other Persons: | Portis jr., Bernard (contributor) |
Institutions: | Graduate School of Business Administration (contributor) |
Publisher: |
Boston |
Subject: | Warenhäuser | Einzelhandelsbetrieb | Vereinigte Staaten | Konsumentenverhalten | Consumer behaviour | Warenhaus | Department store | Einzelhandel | Retail trade | Beziehungsmarketing | Relationship marketing | Telekommunikation | Telecommunications |
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