Short-term microeconomic reactions to international crisis : the role of marketing expenditure in the profitability of Greek tourism enterprises
Year of publication: |
2014
|
---|---|
Authors: | Agiomirgianakis, George M. ; Magoutas, Anastasios I. ; Sfakianakis, George |
Published in: |
The empirical economics letters : a monthly international journal of economics. - Rajshahi, ISSN 1681-8997, ZDB-ID 2560109-X. - Vol. 13.2014, 8, p. 887-894
|
Subject: | Tourism | Profitability | Panel data | Marketing expenditures | International crisis | Tourismus | Griechenland | Greece | Rentabilität | Tourismuswirtschaft | Tourism industry | Privater Konsum | Private consumption |
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