Should we teach in hybrid mode or fully online? : a theory and empirical investigation on the service-profit chain in MBAs
Year of publication: |
2022
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Authors: | Scaringella, Laurent ; Górska, Anna ; Calderon, Dennis ; Benitez, Jose |
Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 59.2022, 1, p. 1-16
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Subject: | Faculty-centric | Higher education institutions | Hybrid teaching | MBA programs | Online teaching | Word-of-mouth | Betriebswirtschaftsstudium | Graduate business education | E-Learning | E-learning | Virales Marketing | Viral marketing | Hochschule | Higher education institution | Wirtschaftsstudium | Graduate economics education | Lehrplan | Curriculum | Studierende | Students | Online-Marketing | Internet marketing |
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