Slim by design : menu strategies for promoting high-margin, healthy foods
Year of publication: |
2014
|
---|---|
Authors: | Wansink, Brian ; Love, Katie |
Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 42.2014, p. 137-143
|
Subject: | Menu design | Menu psychology | Behavioral economics | Consumer behavior | Visual cues | Healthier foods |
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