Slotting allowances and scarce shelf space
Year of publication: |
2010
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Authors: | Marx, Leslie M. ; Shaffer, Greg Eric |
Published in: |
Journal of economics & management strategy : JEMS. - Malden, Mass. [u.a.] : Blackwell, ISSN 1058-6407, ZDB-ID 1123863-X. - Vol. 19.2010, 3, p. 575-603
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Subject: | Einzelhandel | Retail trade | Sortiment | Retail assortment | Lieferantenmanagement | Supplier relationship management | Konsumgüterindustrie | Consumer goods industry | Wettbewerbspolitik | Competition policy | Verhandlungsmacht | Bargaining power | Theorie | Theory |
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