Small business management : creating a sustainable competitive advantage

About the author -- The challenge -- Small business: an overview -- Small business management and entrepreneurship -- Planning in small business -- Social entrepreneurs, ethics, and strategic planning -- The business plan -- Early decisions -- Franchising -- Taking over an existing business -- Starting a new business -- Financial and legal management -- Accounting records and financial statements -- Small business finance -- The legal environment -- Marketing the product or service -- Small business marketing: strategy and research -- Small business marketing: location -- Small business marketing: price and promotion -- Managing small business -- Professional small business management -- Human resource management -- Operations management -- Glossary