SME Internet use : the moderating role of normative influence
Year of publication: |
2014
|
---|---|
Authors: | Celuch, Kevin ; Bourdeau, Bryan ; Saxby, Carl ; Ehlen, Craig |
Published in: |
Journal of small business strategy. - Peoria, Ill. : [Verlag nicht ermittelbar], ISSN 1081-8510, ZDB-ID 2472053-7. - Vol. 24.2014, 2, p. 69-90
|
Subject: | Internet use | normative influence | technology acceptance | Internet | KMU | SME | Innovationsakzeptanz | Innovation adoption | Internetnutzung | Internet usage | Mediennutzung | Media usage | Electronic Commerce | E-commerce |
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