//-->
Shared meanings or missed opportunities? : the implications of functional health literacy for social marketing interventions
Kemp, Gillian, (2008)
The games marketers play : perspectives on marketing communication, self-regulation and game theory
Schumacher, Christoph, (2005)
The relationship between demographic factors and parents? : perceptions of nutrition, physical activity and obesity ; implications for public policy & marketing communications
Hawkins, Jacinta, (2008)