Social media around the GLOBE
Year of publication: |
2014
|
---|---|
Authors: | Schlagwein, Daniel ; Prasarnphanich, Pattarawan |
Published in: |
Journal of organizational computing and electronic commerce. - Norwood, NJ : Ablex Publ., ISSN 1091-9392, ZDB-ID 1331391-5. - Vol. 24.2014, 2/3, p. 122-137
|
Subject: | societal culture | social media | GLOBE framework | Fortune Global 500 | exploratory study | Welt | World | Social Web | Social web | Kulturelle Identität | Cultural identity | Online-Marketing | Internet marketing |
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