Social media, crowdsourcing, and marketing
Year of publication: |
2021
|
---|---|
Authors: | Inder, Shivani |
Published in: |
Big data analytics for improved accuracy, efficiency, and decision making in digital marketing. - Hershey, PA, USA : IGI Global, Business Science Reference, ISBN 978-1-7998-7231-3. - 2021, p. 64-73
|
Subject: | Social Web | Social web | Crowdsourcing | Online-Marketing | Internet marketing |
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