Social Media im Customer Relationship Management
Kristin Butzer-Strothmann
| Year of publication: |
2012
|
|---|---|
| Authors: | Butzer-Strothmann, Kristin |
| Published in: |
Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing. - Berlin : Schmidt, ISBN 3-503-14139-1. - 2012, p. 283-300
|
| Subject: | Lieferantenmanagement | Supplier relationship management | Kommunikation | Communication | Web 2.0-Technologien | Web 2.0 technologies |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | German |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009665596