Social media user behavior analysis applied to the fashion and apparel industry in the big data era
Zhebin Xue, Qing Li, Xianyi Zeng
Year of publication: |
2023
|
---|---|
Authors: | Xue, Zhebin ; Li, Qing ; Zeng, Xianyi |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 72.2023, p. 1-18
|
Subject: | Social media | Fashion consumer behavior | Big data | Mass customization | Demand mining | Data Mining | Data mining | Bekleidungsindustrie | Clothing industry | Mode | Fashion | Social Web | Social web |
Saved in:
Online Resource
Saved in favorites
Similar items by subject
-
Choi, Tsan-Ming, (2018)
-
Fashion analytics in Africa and Middle East : strategies, tools, and insights for fashion brands
Griffin, Coy, (2023)
-
Exploring brand associations : an innovative methodological approach
Camiciottoli, Belinda Crawford, (2014)
- More ...
Similar items by person