Social network sites: early adopters’ personality and influence
Year of publication: |
2017
|
---|---|
Authors: | Lynn, Theo ; Muzellec, Laurent ; Caemmerer, Barbara ; Turley, Darach |
Published in: |
Journal of Product & Brand Management. - Emerald Publishing Limited, ISSN 2054-1643, ZDB-ID 2020682-3. - Vol. 26.2017, 1, p. 42-51
|
Publisher: |
Emerald Publishing Limited |
Subject: | Twitter | Social media | Personality traits | Early adopters | Google+ | Social network site influence |
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