Socially responsible actions for a sustainable life model : the case of the BBVA financial group in Mexico
Year of publication: |
2023
|
---|---|
Authors: | Rangel-Lyne, Lucirene ; Sánchez-Jaime, Ricardo Alberto ; Cuellar-Hernández, Ma. de Lourdes ; Morales-Ramírez, Dionicio |
Published in: |
Responsible Consumption and Sustainability : Case Studies from Corporate Social Responsibility, Social Marketing, and Behavioral Economics. - Cham : Springer International Publishing, ISBN 978-3-031-30742-3. - 2023, p. 213-227
|
Subject: | BBVA Mexico | Financial sector | Responsible consumption | Sustainability | Mexiko | Mexico | Nachhaltige Entwicklung | Sustainable development | Finanzsektor | Corporate Social Responsibility | Corporate social responsibility | Nachhaltigkeit |
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