Some comments on the role of advertising in the American economy : a plea for revaluation
David M. Blank
| Year of publication: |
1968
|
|---|---|
| Authors: | Blank, David M. |
| Published in: |
Readings in advertising and promotion strategy. - Homewood : Irwin. - 1968, p. 3-10
|
| Subject: | Vereinigte Staaten | Werbung |
| Type of publication: | Article |
|---|---|
| Notes: | aus: Smith, George: Reflections on progress in marketing. Chicago 1965 |
| Source: | ECONIS - Online Catalogue of the ZBW |
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