Sources of superior performance : market share versus industry effects in the US brewing industry
Year of publication: |
1991
|
---|---|
Authors: | Montgomery, Cynthia A. |
Other Persons: | Wernerfelt, Birger (contributor) |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 37.1991, 8, p. 954-959
|
Subject: | Brauerei | Brewery | Marketing | USA | United States | 1969-1979 |
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