Space vision - a method to measure the efficiency of various advertising elements [Svenska Handelshögskolan] Swedish School of Economics and Business Administration. Forskningsinstitutet vid Svenska Handelshögskolan & Institutionen för Marknadsekonomi
Mikael Paltschik and Lars-Johan Lindqvist
| Year of publication: |
1982
|
|---|---|
| Authors: | Paltschik, Mikael ; Lindqvist, Lars-Johan |
| Publisher: |
[Helsingfors] |
| Subject: | Werbung |
| Extent: | 15 Bl. 4° |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 951-555-173-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003618382