Extent:
83 Seiten
Illustrationen
Series:
The journal of brand management : an international journal. - Basingstoke : Palgrave Macmillan, ISSN 1350-231X, ZDB-ID 2098132-6. - Vol. volume 26, number 1 (January 2019)
Type of publication: Book / Working Paper
Type of publication (narrower categories): Sammelwerk ; Collection of articles of several authors ; Aufsatz in Zeitschrift ; Article in journal
Language: English
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10012060031