Special Issue on Marketing's Information Technology Revolution: Implications for Consumer Welfare and Economic Performance - On the Efficiency of Internet Markets for Consumer Goods
Year of publication: |
2003
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Authors: | Ratchford, Brian T. ; Pan, Xing ; Shankar, Venkatesh |
Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 831633. - Vol. 22.2003, 1, p. 4-16
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