Special issue marketing opportunities and challenges in emerging markets in the new millenium
guest ed.: Ajay Manrai ...
| Alternative title: | Marketing opportunities and challenges in emerging markets in the new millenium |
|---|---|
| Year of publication: |
2001
|
| Other Persons: | Manrai, Ajay K. (contributor) |
| Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 1164338-9. - Vol. 10,5
|
| Publisher: |
Oxford [u.a.] : Pergamon |
| Extent: | S. 494 - 596 |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004703585