Special issue on: what influences marketing practices in India?
guest editors: Assoc. Prof. Sudhir Rana and Assist. Prof. Arpan Anand
| Alternative title: | What influences marketing practices in India? |
|---|---|
| Year of publication: |
[2020]
|
| Other Persons: | Rana, Sudhir (ed.) ; Anand, Arpan (ed.) |
| Publisher: |
Genève : Inderscience Enterprises |
| Subject: | Marketingmanagement | Marketing management | Indien | India |
| Extent: | 1 Online-Ressource (circa 145 Seiten) Illustrationen |
|---|---|
| Series: | International journal of Indian culture and business management : IJICBM. - Genève : Inderscience Enterprises, ISSN 1753-0814, ZDB-ID 2439496-8. - Vol. volume 21, issue 1 (2020) |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung ; Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012284749