SPECIAL SECTION: BRANDS AND TRADEMARKS - Introduction: Behind the Brand
Year of publication: |
2012
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Authors: | da Silva Lopes, Teresa ; Duguid, Paul |
Published in: |
Business history review. - Cambridge : Cambridge University Press, ISSN 0007-6805, ZDB-ID 1395x. - Vol. 86.2012, 2, p. 235-239
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Saved in:
Saved in favorites
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