Spillover from complimentary item-based promotions : evidence from Atlantic City
Year of publication: |
2014
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Authors: | Lee, Seul Ki ; Jang, Soocheong |
Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1096-3480, ZDB-ID 2415089-7. - Vol. 38.2014, 1, p. 78-94
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Subject: | casinos | compliments | promotion | spatial panel Durbin | demand spillover | Spillover-Effekt | Spillover effect | Glücksspiel | Gambling | Panel | Panel study |
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