Sponsoring : Grundlagen, Wirkungen, Management, Perspektiven
von Arnold Hermanns
| Year of publication: |
1997 ; 2., völlig überarb. und erw. Aufl.
|
|---|---|
| Authors: | Hermanns, Arnold |
| Publisher: |
München : Vahlen |
| Subject: | Sponsoring | Sponsorship | Sport | Sports | Deutschland | Germany |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XIII, 256 S. Ill., graph. Darst. 30 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. [241] - 249 1. Aufl. u.d.T.: Hermanns, Arnold: Sport- und Kultursponsoring DM 98.00 |
| ISBN: | 978-3-8006-2212-2 ; 3-8006-2212-2 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000637368