Sponsoring : gute Unternehmen machen Werbung, exzellente lassen positiv über sich sprechen
Katja Hofmann
| Year of publication: |
2010 ; 1. Aufl.
|
|---|---|
| Authors: | Hofmann, Katja |
| Publisher: |
Weinheim : Wiley-VCH |
| Subject: | KMU | SME | Marketing | Sponsoring | Sponsorship |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | 326 S. 214 mm x 140 mm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | German |
| Notes: | Literaturverz. S. 321 - 322 |
| ISBN: | 978-3-527-50507-4 |
| Classification: | Verschiedene Industriezweige: Allgemeines |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003906642