Sports consumption behaviors of football fans : the relationship between social identity, team loyalty and behavioral intention toward consumption
Sercan Kural and Oğuz Özbek
| Year of publication: |
2023
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|---|---|
| Authors: | Kural, Sercan ; Özbek, Oğuz |
| Published in: |
Sport, Business and Management : an international journal ; SBM. - Bingley : Emerald, ISSN 2042-6798, ZDB-ID 2589607-6. - Vol. 13.2023, 6, p. 685-703
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| Subject: | Social identity | Sports consumption behavior | Team identification | Team loyalty | Konsumentenverhalten | Consumer behaviour | Arbeitsgruppe | Team | Fußball | Football | Persönlichkeitspsychologie | Personality psychology | Profisport | Professional sports | Sportorganisation | Sport organization | Sozialpsychologie | Social psychology | Sportmarketing | Sports marketing | Beziehungsmarketing | Relationship marketing | Sport | Sports |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/SBM-08-2022-0069 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014426564