Sports results creating tourism value : Rafael Nadal's tennis match points worth €12,000,000
Year of publication: |
May 2017
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Authors: | Nicolau, Juan Luis ; Santa Maria, María Jesús |
Published in: |
Tourism economics : the business and finance of tourism and recreation. - London : Sage, ISSN 1354-8166, ZDB-ID 1417753-5. - Vol. 23.2017, 3, p. 697-701
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Subject: | image | firm value | loss aversion | tennis | sports tourism | airlines | Sport | Sports | Tourismus | Tourism | Profisport | Professional sports | Management | Sportpolitik | Sport policy | Organisation | Organization |
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