Sprache und Kultur in der interkulturellen Marketingkommunikation
Theo Bungarten (Hg.)
| Year of publication: |
1994
|
|---|---|
| Other Persons: | Bungarten, Theo (contributor) |
| Publisher: |
Tostedt : Attikon-Verl. |
| Subject: | Internationales Marketing | Interkulturelles Management | Kulturkontakt | Soziolinguistik | Kongress | Hamburg <1991> |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 234 S. : Ill., graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| ISBN: | 3-927226-25-4 |
| Source: |
Persistent link: https://www.econbiz.de/10004191217