Standardization or adaption during the web - mobile service transition : understanding the moderating role of gender
Yongqiang Sun (School of Information Management, Wuhan University, Wuhan, Hubei, China), Xiao-Liang Shen (Economics and Management School, Wuhan University, Wuhan, Hubei, China), Nan Wang (School of Information Management, Wuhan University, Wuhan, Hubei, China)
| Year of publication: |
August 2016
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|---|---|
| Authors: | Sun, Yongqiang ; Shen, Xiao-Liang ; Wang, Nan |
| Published in: |
Journal of electronic commerce research : JECR. - Long Beach, Calif. : Univ., ISSN 1938-9027, ZDB-ID 2136755-3. - Vol. 17.2016, 3, p. 266-279
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| Subject: | Mobile services | Satisfaction | Standardization | Adaption | Gender differences | Geschlecht | Gender | Mobilkommunikation | Mobile communications | Standardisierung | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011563215