Stated choice methods : analysis and applications
Year of publication: |
2000
|
---|---|
Authors: | Louviere, Jordan J. ; Hensher, David A. ; Swait, Joffre D. |
Publisher: |
Cambridge : Cambridge Univ. Press |
Subject: | Verbraucherverhalten | Kaufentscheidung | Mathematisches Modell |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
Extent: | XV, 402 S. : graph. Darst. |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
ISBN: | 0-521-78275-9 ; 0-521-78830-7 |
Classification: | Methoden und Techniken der Volkswirtschaft ; Methoden und Techniken der Betriebswirtschaft ; Marketing |
Source: |
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